Alfonso De Gaetano

Founder & CEO

Originally from Italy, 43-year-old Alfonso De Gaetano has spent the past 15 years in Dubai. After an ankle injury, he made the leap from a professional soccer player to a career in business and technology. He has spent the past decade at Google, where he is currently the Director of Google Publishers business across EMEA Emerging Markets. Burgundy is the region that made him first fall in love with wine, and he often makes long drives from Burgundy to his wine cellars around Europe to ensure bottles arrive safely and in perfect conditions. Alfonso founded Crurated in 2021 to create a community of fellow connoisseur that could come together virtually and physically around the globe to discover, learn and acquire wine from the hands of the best domaines themselves.